Is Bread and Butter Pinot Noir good?
Yes, Bread & Butter Pinot Noir is a good, smooth, easy-drinking Pinot for about $15, softer and a bit richer than a classic Pinot Noir.
Bread & Butter Pinot Noir · Pinot Noir · California · most grocery stores and Target
- Alcohol
- About 13.5%
- Sweetness
- Dry, with a smooth, fruity finish
- Grapes
- Pinot Noir
- Made by
- Bread & Butter Wines in Napa, part of WX Brands
- From
- California
- Price
- About $13 to $16
- Calories
- About 120 to 125 in a 5 oz glass (estimate, like most dry reds)
What it tastes like
Cherry, raspberry and a touch of vanilla and toast. Silky and medium-light, and it ends smooth and fruity.
- Bodylight → big
- Sweetnessdry → sweet
- Zingsoft → zippy
- Gripsmooth → grippy
Is it worth $15?
Yes, it is a few dollars cheaper than Meiomi with a similar smooth, fruity appeal. If you want a lighter, brighter red for less, Georges Duboeuf Beaujolais-Villages is worth a try.
Who it’s for
For people new to red wine and anyone who likes soft, fruity reds with dinner. If you want an earthy, tart Pinot, this will feel a little too smooth.
How to serve it
Chill for 20 minutes before pouring.
The backstory
Bread & Butter started as a small Napa label and grew fast, from under 90,000 cases in 2015 to about 200,000 by 2017, when Marin County-based WX Brands bought it. Since 2021 WX Brands has been majority owned by the Bemberg family. The whole idea is in the name: everyday wine, no fuss. The Pinot gets a little American and French oak, which is where that soft vanilla comes from.
How it compares
- Bread & Butter Pinot vs Meiomi
Meiomi is richer and a bit sweeter-tasting with more mocha, so pick Meiomi if you love jammy reds and Bread & Butter if you want the same smooth vibe a little lighter and cheaper.
- Bread & Butter Pinot vs La Crema Pinot Noir
La Crema costs about $8 more and tastes brighter and more like classic Pinot, with tart cherry and an earthy edge, so it is the pick for a nice dinner.
- Bread & Butter Pinot vs Duboeuf Beaujolais
The Beaujolais is lighter, zippier and cheaper, great chilled, while Bread & Butter is rounder and smoother.
What to eat with it
Questions people ask
- Who makes Bread & Butter wine?
- Bread & Butter Wines, based in Napa and owned by WX Brands since 2017. A Bemberg family company has held the majority of WX Brands since 2021.
- Where is Bread & Butter wine made?
- The brand is based in Napa, but the Pinot Noir is labeled California, which means the grapes can come from vineyards across the state. That keeps the price down.
- Is Bread & Butter Pinot Noir sweet?
- No, it is a dry red. It is juicy and smooth with a vanilla touch from oak, so it can taste a bit sweeter than a tart, earthy Pinot.
- Why is it called Bread & Butter?
- "Bread and butter" means the everyday basics you rely on, and that is the pitch: simple, smooth wine for normal nights. The plain label matches.
- Where can I buy Bread & Butter Pinot Noir?
- Most grocery stores, Target, Total Wine and BevMo carry it, usually for about $13 to $16. The brand has also sold this Pinot in cans, handy for picnics.
If you like this, try
- MeiomiPinot Noir · about $22Good buy
- La Crema Pinot NoirPinot Noir · about $25Drink this one
- Duboeuf BeaujolaisGamay · about $13Drink this one
Where Moxie recommends it
- What wine goes with pork?
- What wine goes with Chinese food?
- What's the best wine under $20?
- What is a light red wine?
- What is Pinot Noir?
- Should red wine be chilled?
- Pinot Noir vs Cabernet Sauvignon: what's the difference?
- Pinot Noir vs Merlot: what's the difference?
Last checked 2026-10-04. Moxie Vino isn’t affiliated with Bread & Butter Wines; this is our honest take. Bottle photo: Bread & Butter Wines.